"Are You My Brown Bear? uses descriptive adjectives to differentiate between lots of bears ('I am hairy bear. I am scary bear. I am boy bear. I am toy bear.')"--
The reader is asked to guess, by looking at a variety of pictures, what Bear will eat, paint, drink, climb, and hug during a busy morning. Foldout pages reveal the correct activities.
With the vinyl stickers the reader can help Brown Bear with his bath, bandage his knee, bring his toys, give him medicine and something to drink, and tuck him in with his blanket and teddy.
When their outdoor sleepover is interrupted, Bear and his friends prepare for bed in a cabin, saying goodnight to a catalog of things, including Bear's beloved underwear.