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"New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--their next...
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Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines...
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English
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"Bitcoin is the digital age's novel, decentralized, and automated solution to the problem of money: accessible worldwide, controlled by nobody. Can this young upstart money challenge the global monetary order? Economist Saifedean Ammous traces the history of the technologies of money to seashells, limestones, cattle, salt, beads, metals, and government debt, explaining what gave these technologies their monetary role, what makes for sound money, and...
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Don't Sleep On It! is a call to action for people to wake up and live their best life by taking what they know and who they are and unleashing it in the world, all while creating their very own profitable online business. So many people want to start a business, but don't know what to do. With 10 years of online building experience, Kavit Haria guides readers through the steps to turn their passions and interests-their expertise and knowledge-into...
6) The age of cryptocurrency: how Bitcoin and digital money are challenging the global economic order
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Pub. Date
2015.
Language
English
Description
"Bitcoin became a buzzword overnight. A cyber-enigma with an enthusiastic following, it pops up in headlines and fuels endless media debate. You can apparently use it to buy anything from coffee to cars, yet few people seem to truly understand what it is. This raises the question: Why should anyone care about bitcoin? In The Age of Cryptocurrency, Wall Street journalists Paul Vigna and Michael J. Casey deliver the definitive answer to this question....
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Written to help marketers-from the Fortune 1000 to small business owners and solopreneurs-turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales.
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"This new, revised edition of The Bitcoin Guidebook has the most up-to-date info and recommended approaches for anyone who doesn't want to be left behind in the next technological revolution. It is an easy-to-read, easy-to-understand guide that explains everything the reader needs to know about how Bitcoin and other digital currencies work, what they can be used for, and how they will shape our society in the future." --amazon.com.
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"If today's brands want to succeed, they have to be in the conversation, and influencers make that happen. The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective and sustainable influencer marketing plan" -- Back cover.
13) Virtual billions: the genius, the drug lord, and the ivy league twins behind the rise of bitcoin
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English
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"Bitcoin, the digital currency, was introduced in 2009 with little fanfare; five years later, shocking the world, it was worth $14 billion. This book explores the cyber currency by focusing on the remarkable stories and intriguing personalities ofthose responsible for its sudden success: Satoshi Nakamoto, the reclusive and anonymous genius who created Bitcoin; Ross Ulbricht, aka the Dread Pirate Roberts, administrator of the largest and most successful...
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"Facebook makes it easy for businesses like yours to share photos, videos, and posts to reach, engage, and sell to more than 1 billion active users. Advertising expert Perry Marshall is joined by co-authors Bob Regnerus and Thomas Meloche as he walks you through Facebook Advertising and its nuances to help you pinpoint your ideal audience and gain a ten-fold return on your investment. Now in its fourth edition, Ultimate Guide to Facebook Advertising...
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English
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"The internet is an extremely noisy place. Why does some content break through and reach millions of people--while so much else doesn't? The odds of landing your video on YouTube's front page are a staggering one in two million. But Tim Staples has beaten those odds thirty-five times and has built a thriving business in the process. As the CEO of Shareability, Staples launched a multimillion-dollar headphone brand by filming soccer star Cristiano...
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Pub. Date
2022.
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English
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"A definitive look at the origin of PayPal and its founding team--including Elon Musk, Amy Rowe Klement, Peter Thiel, Julie Anderson, Max Levchin, Reid Hoffman, and many others whose stories have never been shared. They have defined the modern world. This experience defined them."--Amazon.
"Today, PayPal's founders and earliest employees are considered the technology industry's most powerful network. Since leaving PayPal, they have formed, funded,...
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English
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The inside story of the rise, fall, and rise of FanDuel and DraftKings-two companies that began as obscure start-ups and, seemingly overnight, became billion dollar companies, and just as quickly found themselves the target of the FBI and Department of Justice and the center of a national scandal. Veteran sportswriter Albert Chen draws on candid, unprecedented interviews with every key player in tech, sports, gambling, and the fantasy leagues to create...
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"Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader....
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