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Every one of your favorite influencers started with zero followers and had to make a lot of mistakes to get where they are today--earning more money each year than their parents made in the last decade. But to become a top creator, you need to understand the strategies behind the Insta-ready lifestyle . . . As nightlife blogger, then social media strategist, and now Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines...
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"Built, Not Born is for current or aspiring business owners who feel nervous about the risks of entrepreneurship. Tom Golisano, self-made billionaire and founder of Paychex, believes starting a business isn't as risky as you might think and provides no-nonsense, often humorous advice on how to succeed in all phases of business ownership"--
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"New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the "right hook"--their next...
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Presents a strategy "to build multiple streams of income that don't require you to work 8 to 5 in a company where you have little control of your time and compensation. The core money parts--keep more money, make more money, and grow more money--focus on ways to tighten your finances, increase your income, and develop passive investment strategies. The goal is to build regular, independent cash flow until they match your standard of living"--Amazon.com....
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"Who really moves things forward in our society and how do they do it? How have they always done it? Strategy guru Roger Martin and Skoll Foundation CEO Sally Osberg make a compelling argument that social entrepreneurs are agents of change who recognize, in our current reality, various kinds of "equilibria"-systems in need of change-and then advance social progress by transforming these systems, ultimately replacing what exists with a new equilibrium....
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"One of the start-up world's most in-demand executive coaches--hailed as the "CEO Whisperer" (Wired)--reveals why radical self-inquiry is critical to professional success and healthy relationships in all realms of life.Jerry Colonna helps start-up CEOs make peace with their demons, the psychological habits and behavioral patterns that have helped them to succeed--molding them into highly accomplished individuals--yet have been detrimental to their...
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"A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything"--
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Lexile measure
1200L
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English
Description
Elon Musk, the renowned entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in South Africa and flight to the United States to his dramatic technical innovations and entrepreneurial pursuits. Vance uses Musk's story to explore one of the pressing questions of our age:...
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"Building an online business is something every creative person can pursue, and Brainard Carey is here to show you how to sell your work independently and efficiently. You'll learn how to develop a presence, promote your business, and reach customers. Carey draws from his own extensive experience and real examples of artists and entrepreneurs who succeeded in selling their work online."--Page [4] of cover.
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Don't Sleep On It! is a call to action for people to wake up and live their best life by taking what they know and who they are and unleashing it in the world, all while creating their very own profitable online business. So many people want to start a business, but don't know what to do. With 10 years of online building experience, Kavit Haria guides readers through the steps to turn their passions and interests-their expertise and knowledge-into...
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"Have you ever dreamed of starting your own home-based interior design business? Have you been hesitant to put your business plans into action? This book contains all the necessary tools and success strategies you need to launch and grow your business. An experienced designer shares her experiences and advice on every aspect of setting up and running a thriving home-based interior design business. Learn how to develop a business plan, estimate your...
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Sehdev shows why successful images today–the most famous being Kim Kardashian–are not photoshopped to perfection, but flawed, vulnerable, and in your face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics just can’t touch.
The Kim Kardashian Principle reveals the people, products, and brands that do it best–from YouTube sensations like Jenna Marbles to billionaire tech...
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Ten years ago, the idea of getting into a stranger's car, or walking into a stranger's home, would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel. In the spirit of Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is...
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Pub. Date
2019.
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English
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Description
Why do we make things by hand? And why do we make them beautiful? Led by the question of why working with our hands remains vital and valuable in the modern world, author and maker Melanie Falick went on a transformative, inspiring journey. Traveling across continents, she met quilters and potters, weavers and painters, metalsmiths, printmakers, woodworkers, and more, and uncovered truths that have been speaking to us for millennia yet feel urgently...
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You don't have to starve to be an artist. Build a career doing what you love. In this practical guide, professional artist Lisa Congdon reveals the many ways you can earn a living by making art--through illustration, licensing, fine art sales, print sales, teaching, and beyond.
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