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Beginning with a single dealer who lands in a small Virginia town and sets about turning high school football stars into heroin overdose statistics, journalist Beth Macy endeavors to answer a grieving mother's question -- why her only son died -- and comes away with a harrowing story of greed and need. From the introduction of OxyContin in 1996, Macy parses how America embraced a medical culture where overtreatment with painkillers became the norm....
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"You've got your dream job--making video games. You have a great project, great designs, and clever controls. One morning, you get a call from your producer. Turns out that wall-jumping trick won't work because the artists don't have time to design a separate animation just for the plumber to move that way. Also, your lead designer keeps micromanaging the programmers, which is driving them crazy. Your E3 demo is due in two weeks, and you know there's...
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"We stand on the brink of a technological revolution. In the near future, most of us will not own automobiles, but will travel instead in driverless electric vehicles summoned at the touch of an app. We will be liberated from driving, so that the time we spend in cars can be put to more productive use. We will prevent more than 90 percent of car crashes, provide freedom of mobility to the elderly and disabled and decrease our dependence on fossil...
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Pub. Date
2017.
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English
Description
Michael Ruhlman offers incisive commentary on America's relationship with its food and investigates the overlooked source of so much of it--the grocery store. In a culture obsessed with food--how it looks, what it tastes like, where it comes from, what is good for us--there are often more questions than answers. Ruhlman proposes that the best practices for consuming wisely could be hiding in plain sight--in the aisles of your local supermarket. Using...
5) We Are Market Basket: The Story of the Unlikely Grassroots Movement That Saved a Beloved Business
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Pub. Date
2015.
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English
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Description
What if a company were so treasured and trusted that people literally took to the streets—by the thousands—to save it? That company is Market Basket, a popular New England supermarket chain.
With its arresting firsthand accounts from the streets and executive suites, We Are Market Basket is as inspiring as it is instructive. What is it about Market Basket and its leader that provokes such ferocious loyalty? How does
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"Many have hailed the widespread use of generic drugs as one of the most important public-health developments of the twenty-first century. Today, almost 90 percent of our pharmaceutical market is comprised of generics, the majority of which are manufactured overseas. We have been reassured by our doctors, our pharmacists and our regulators that generic drugs are identical to their brand-name counterparts, just less expensive. But is this really true?...
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"By now, we all know the mythology of the digital revolution: it improved efficiency, eliminated waste, and fostered a boom in innovation. But as business reporter David Sax shows in this clear-sighted, entertaining book, not all innovations are written in source code. In fact, businesses that once looked outdated are now springing with new life. Behold the Revenge of Analog. Sax has found story after story of entrepreneurs, small business owners,...
8) Digital gold: Bitcoin and the inside story of the misfits and millionaires trying to reinvent money
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"A New York Times technology and business reporter charts the dramatic rise of Bitcoin and the fascinating personalities who are striving to create a new global money for the Internet age.Digital Gold is New York Times reporter Nathaniel Popper's brilliant and engrossing history of Bitcoin, the landmark digital money and financial technology that has spawned a global social movement.The notion of a new currency, maintained by the computers of users...
9) The aisles have eyes: how retailers track your shopping, strip your privacy, and define your power
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"By one expert's prediction, within twenty years half of Americans will have body implants that tell retailers how they feel about specific products as they browse their local stores. The notion may be outlandish, but it reflects executives' drive to understand shoppers in the aisles with the same obsessive detail that they track us online. In fact, a hidden surveillance revolution is already taking place inside brick-and-mortar stores, where Americans...
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Describes how the inception of the iPhone has transformed society and skyrocketed Apple to the most valuable company in the world, detailing how the most current technological advances have become inseparable from everyday life.
"Odds are that as you read this, an iPhone is within your reach. But before Steve Jobs introduced us to 'the one device, ' as he called it, a cell phone was merely what you used to make calls on the go. Now, a decade after...
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Equally irreverent and revealing, Dane Huckelbridge's masterful cultural history charts the wild, engrossing, and surprisingly complex story of our favorite alcoholic drink, showing how America has been under the influence of beer at almost every stage. From the earliest Native American corn brew (called chicha) to the waves of immigrants who brought with them their unique brewing traditions, to the seemingly infinite varieties of craft-brewed suds...
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"Tetris is perhaps the most instantly recognizable, popular video game ever made. Sales of authorized copies total near $1 billion to date, and that is just a fraction of the money made from knockoffs and pirated versions. Based on an obscure board game, it was designed for early computers, became a hit on TV consoles, and soared in popularity with handheld devices like the Game Boy. Today it lives on in smartphones, tablets, and laptops. All this...
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Ten years ago, the idea of getting into a stranger's car, or walking into a stranger's home, would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel. In the spirit of Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is...
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"Award-winning former Wall Street Journal reporter John Fialka brings to life this thrilling and important story about American's rejection and second obsession with the electric car. Starting with the early days of the electric car, Fialka documents the M.I.T./Caltech race between prototypes in the summer of 1968 and takes readers up to visionaries like Elon Musk and the upstart young Tesla Motors. Today, the electric has captured the imagination...
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"Behind the bitter rivalry between Apple and Google--and how it's reshaping the way we think about technology The rise of smartphones and tablets has altered the business of making computers. At the center of this change are Apple and Google, two companies whose philosophies, leaders, and commercial acumen have steamrolled the competition. In the age of the Android and the iPad, these corporations are locked in a feud that will play out not just in...
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"A memoir that braids the evolution of one of America's most iconic branding campaigns with the stirring tales of the women who lived behind its facade--told by the inheritor of their stories. In 1899, Allie Rowbottom's great-great-great-uncle bought the patent to Jell-O from its inventor for $450. The sale would turn out to be one of the most profitable business deals in American history, and the generations that followed enjoyed immense privilege--but...
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"An insider's look at how the rise of "fast fashion" obstructs ethical shopping and fuels the abuse and neglect of garment workers."--
"Ours is the era of fast fashion: a time of cheap and constantly changing styles, with new clothing hitting the racks every season as social media-fueled tastes shift. Hardy examines the underside: exploring the lives of the millions of garment workers who toil in the fashion industry around the world; who experience...
20) Once upon a car: the fall and resurrection of America's big three automakers--GM, Ford, and Chrysler
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"The Detroit bureau chief for The New York Times takes readers inside the Big Three U.S. automakers for the rise and fall --and rise again? -- of this quintessentially American industry"--
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