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Author
Pub. Date
2007
Language
English
Formats
Description
This book is a practical, step-by-step guide for creating, cultivating, and capitalizing on networking relationships and opportunities.
Updated from its first edition, Make Your Contacts Count now includes expanded advice on building social capital at work and in job hunting, as well as new case studies, examples, checklists, and questionnaires.
You will discover how to:
Author
Language
English
Formats
Description
Don't fall for the trap--there is no single "secret" to finding untold sales success. If there were, with the countless number of salespeople who have trekked their way through the intimidating jungle of sales across dozens of industries over the years, at least one of them would've spilled the beans and everyone in sales would be enjoying ridiculous amounts of success. So no, there is no secret to sales.
But there is a set of consistently successful...
Author
Language
English
Description
When a "big box" hardware and home improvement store opened in northern Houston, only three and a half miles from Martin Hardware, local residents shook their heads and forecast the old store's closure. After all, how could a 67-year-old hardware in an old converted barn compete in pricing and advertising against such a Goliath?
But something funny happened on the way to the pity party: Martin Hardware defied the gloomy forecasts. In a short (1,500...
4) Live Video Revolution: How to Get Massive Customer Engagement and Skyrocket Sales with Live Video
Author
Language
English
Description
With one in five Facebook videos posted being live videos, it's essential that businesses and brands understand how to use this technology and create content for live broadcasts. Just as social media is a relatively new phenomenon which many business owners are still learning how to use, live video is rapidly becoming a great way to increase customer engagement and sales. The Live Video Revolution covers a brief history of live video technology, how...
5) How to Talk to Influential People: Effective Strategies for Networking and Building Successful Relat
Author
Language
English
Description
Are you struggling to build successful relationships and expand your network in your professional life? It can be frustrating and disheartening when you attend countless networking events, hand out business cards, and engage in small talk, only to find that nothing substantial comes out of it. You may even feel like you're wasting precious time and energy on fruitless efforts that yield no results. Networking is essential in today's competitive world,...
Author
Language
English
Description
Unlock the Secrets to Successful Budget Negotiations and Client Relationships!Are you a new entrepreneur looking to navigate the complexities of budget negotiations with confidence and finesse? Do you struggle to manage client expectations and align them with your business's financial realities? Look no further! "Navigating Unrealistic Budget Expectations: A Guide for New Entrepreneurs" is your comprehensive roadmap to mastering the art of budget...
Author
Language
English
Description
Goodbye, old-school branding. Hello, innovation.
As much as traditional branding may flinch at the idea, the great brands emerging today are no longer being developed by a "brand genius" on the 40th floor of a Madison Avenue high rise.
Today, great brand development isn't about genius, it's about the discovery of value.
The Lean Brand is the first book to apply lean principles to the marketing black box of branding empowering innovators to experiment...
Author
Language
English
Formats
Description
As a business owner, everything you've worked so hard to achieve thus far depends on getting the word out to the right people. Marketing your product or service is detrimental to your survival! With that said, it is not an exaggeration to say that the most important hat a business owner wears is that of marketer. But as entire business degrees and companies have been built around the marketing industry, how could you ever wear that hat for your company?...
Author
Language
English
Formats
Description
The metaphors have always been there: Ebbs and flows. Riding high. The reward of the ocean crest. The risk of the eventual crash. Like the ocean, the marketplace is constantly changing, causing the buttoned-up businessperson to oftentimes feel like a sun-burned, sand-encrusted surfer trying desperately to ride his next barrel. So maybe before taking your next venture out into the cresting and crashing marketplace ocean, there are some lessons to learn...
Author
Series
Language
English
Description
In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr.com. What does it mean to deliver happiness, and how did the CEO of Zappos use this technique to help create...
Author
Language
English
Description
What if you could stop selling altogether and grow your profits? With The Serving Mindset, you'll learn how to serve, elevate your business success, and feel great about it! Targeted to business owners and entrepreneurs who are very good at what they do but feel guilt and shame around selling and sales and therefore limit their own success and overall possibilities, The Serving Mindset: Stop Selling and Grow Your Business positions selling as serving...
Author
Language
English
Description
Without your customers you wouldn't be in business. So, it makes sense to give them the care and attention they deserve. Your customers are the reason you open your doors every day, the reason your staff have employment, and the reason you're able to enjoy your role as a business owner.
There are many proven ways to successfully gain new customers and retain existing customers, but it all comes down to learning, and then targeting who your ideal...
Author
Series
Language
English
Description
Do you have a business ? Do you want more customers to come to your business? Do you know how to get that done? Many businesses do not have a clue how to effectively, push customers to make the move to contact them, let alone make that customers buy from them, again-and-again. Within the pages of this essential guide, you will find all of this and more!
- what you can do to literally force customers to choose you over any other
- the single most...
Author
Language
English
Description
What Is Social Media Engagement? It is the number of shares, likes, and comments. A big following is great, but an engaged audience is better than a big one-quality over quantity. There are certain metrics used to measure social media engagement. They include Use of branded hashtags. Mentions. Click-throughs. Audience and followers' growth. Likes. Comments. Retweets/shares. Your followers can naturally start engaging with your content. But often,...
Author
Language
English
Description
Success leaves clues. But figuring out where they're leading you isn't always easy.
You've seen other entrepreneurs 'making it’ but working out how to reach the same level of success isn't always easy.
What if we could make it easier? What if we could give you all of the clues you need?
What if we could pull together some top industry experts to share their top 10 bullet points on their specialism, without any of the 'fluff'?
Well, that's exactly...
17) El Mom Test: Cómo Mantener Conversaciones con tus Clientes y Validar tu Idea de Negocio Cuando Todos
Author
Language
Español
Description
¿Tienes una idea de negocio y no sabes si va a funcionar?¿Hablas con tus clientes y les parece un buena idea pero no cierras ninguna venta?¿O simplemente te cuesta hablar con clientes y no sabes por dónde empezar?
Este libro es la solución.
TODOS TE MIENTENDicen que no debes preguntarle a tu madre si tu idea de negocio es buena, porque ella te quiere y por tanto, dirá lo que sea necesario para hacerte feliz. Técnicamente, esto es cierto,...
Author
Language
English
Formats
Description
Jamey Stegmaier raised $1 million in funding, engaged thousands of enthusiastic supporters, founded a successful board game company, and has established him as a leading expert on crowdfunding. Stegmaier argues that crowdfunding is more than simply a new way to raise money it's a new way to do business. Crowdfunding enables you to create a loyal community before you even have a product, a community that will continue to support your efforts in a variety...
Author
Language
English
Formats
Description
With today's marketplace changing at lightning speed, how can entrepreneurs spend the traditional several months perfecting their business plans and finding investors before finally launching their business? They can't! Because the truth is, the longer they take to launch their company, the more changes there will be in the marketplace--causing their business to be outdated before it even begins!
Today's entrepreneurs must avoid the temptation to...
Author
Language
English
Description
The must-read summary of Michael Treacy and Fred Wiersema's book: "The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market".
This complete summary of the ideas from Michael Treacy and Fred Wiersema's book "The Discipline of Market Leaders" shows how it is important for companies to select a unique value to deliver to customers in order to be truly successful. The authors explains the three key value disciplines...
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