Discusses eight basic practices characteristic of successfully-managed companies.

The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.

In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence

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Every company has it at one point. But all too often, it gets lost along the way, leaving the company--and its workers--with an unclear sense of direction. Now the co-author of The 22 Immutable Laws of Marketing offers solutions for restoring the dispersed focus of a company back to its key service, and discarding everything else. With clear examples from a variety of industries, Al Ries demonstrates how crucial focus can be. Certainly it helps explain...

"Billions of dollars in company revenue appear from nowhere.They're yours, and all you have to do is ship. Congratulations. You've managed to get your product across the chasm of market acceptance and into the tornado of market demand. It's all you can do to keep up with orders and keep track of all that money. Now, a word of warning" In his pioneering Crossing the Chasm, Geoffrey Moore introduced readers to a gap or chasm in the Technology Adoption...

The history of computing could be told as the story of hardware and software, or the story of the Internet, or the story of "smart" hand-held devices, with subplots involving IBM, Microsoft, Apple, Facebook, and Twitter. In this concise and accessible account of the invention and development of digital technology, computer historian Paul Ceruzzi offers a broader and more useful perspective. He identifies four major threads that run throughout all...

A framework for achieving superior rates of organic growth Achieving superior growth through innovation is a top strategic priority for all companies. Yet most management teams struggle to reach their firm's ambitious growth targets and suffer slow growth. What distinguishes these growth laggards from growth leaders like IBM, Nike, Lego, American Express, Amazon, and Samsung that realize their full potential for growth? Wharton professor George...

Decision making is a critical part of management, and bad choices can damage careers and the bottom line. This book offers the tools and advice managers need to avoid common biases and arrive at and implement decisions that are both sound and ethical. The Harvard Business Essentials series provides comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking...

We live in a regulated world. And for someone whose role is in regulatory compliance or regulatory enforcement knowledge is often gained on an ad hoc basis through trial and error, via on the job training, or through conversations with others in a similar role. In “Regulatory Compliance Fundamentals” M.L. Humphrey has taken twenty years of experience as a regulator and a consultant in the financial services industry and boiled it down to the...

"One of the first books in McGraw Hill's NEW Business Essentials Series providing savvy strategies and specific action steps to improve business communication skills for today's new world of work"-- Guinn takes you step-by-step through the process of improving your communication skills. From understanding the importance of message clarity to specific, goal-based strategies to develop and maximize your skills, you'll find what you need here in easy-to-digest...

Whether you are in a one-on-one meeting with your supervisor or pitching a new idea to a packed conference room of peers and leaders, knowing how to craft and deliver engaging presentations is an essential skill in every line of business. Confidence is key in every presentation-and sharpening your skills is the most direct route to building it. Presentation Essentials includes: • Lessons including how to build your signature style, structure a...