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A longtime broadcast journalist and ABC News Correspondent shows how, rather than try to deny, you can craft an honest and authentic response to any scandal and ultimately bolster your brand.
In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football scandal, the Catholic priest molestation scandal, and the Toyota recall of 2009-2010. The biggest...
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Culture is the key to a successful change initiative.
Organizations announce changes every day and expect, or at least hope, that people will react positively to them. The success, however, has everything to do with how leaders manage the transition.
Trust in Transition breaks down the entire change process-from the initial idea to the execution phases-identifying leverage points along the way that have a profound impact on the outcomes. Bob Whipple...
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A common sense guide to thinking and communication styles that will help readers improve business performance.
Business is complicated even in the best of times. We are not in the best of times, and it's more complicated than ever. ROE Powers ROI de-complicates business and provides for clear insight at every level of its organization.
As a business owners, consultant, and advisor, Michael has had the advantage of observing both successful and failed...
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Vision . . . All the best business schools, books, and gurus say that leaders absolutely must have it--so why does it appear that many of today's leaders were absent the day that was taught? Because the sad truth is, most leaders today have not developed the visionary capacity necessary to look ahead and explore strategic futures. Or at least their so-called vision is not one that compels, inspires, and energizes their people. Vision may sound like...
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Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees' and customers' talents, and create a highly engaged, loyal customer base. What if you discovered a blueprint that could grow your brand's reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and cement a powerful, lasting relationship between you and your customers? Communities...
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Organisez votre événement comme un chef d'orchestre grâce aux exemples et conseils pratiques, éprouvés en entreprise.
Commander des pains surprises, faire une présentation, introduire un orateur, sourire à la caméra...
Vous faites partie de ces entrepreneurs convaincus qu'organiser un événement est un projet parmi d'autres. Vous avez raison et tort à la fois.
Bien sûr, n'importe quel quidam peut taper sur les touches d'un piano ou pincer...
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The American Management Association, the preeminent provider of business education worldwide, trains the majority of the Fortune 500 companies in competitive business skills. Covering everything from management and leadership to project management and strategy, AMA Business Boot Camp assembles the association's must-have tools and tips for managers and leaders, including guidance on how to motivate, increase morale, enhance productivity, manage organizational...
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At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. But too many budding entrepreneurs have written their business's bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business's genesis . . . its potential backers.
The...
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Business Analysts: Chart Your Path to Success with Creative Solutions to Complex Business Problems!
Business in the 21st century is rife with complexity. To leverage that complexity and guide an organization through these turbulent times, today's business analyst must transition from a tactical, project-focused role to a creative, innovative role.
The path to this transition-and the tools to accomplish it-are presented in this new book by acclaimed...
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Dataviz-the new language of business
A good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication.
For a long time "dataviz" was left to specialists-data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than...
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Get your idea off the ground.
You've got a great idea that will increase revenue or boost productivity-but how do you get the buy-in you need to make it happen? By building a business case that clearly shows your idea's value. That's not always easy: Maybe you're not sure what kind of data your stakeholders will trust. Or perhaps you're intimidated by number crunching.
The HBR Guide to Building Your Business Case, written by project management expert...
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"Winner of the 2015 Gold Medal in Networking, Axiom Business Book Awards" Mikołaj Jan ("Misiek") Piskorski is professor of strategy and innovation at IMD Business School in Lausanne, Switzerland. Previously, he was an associate professor of business administration in the Strategy Unit at Harvard Business School, where he wrote numerous case studies on how companies can use social media platforms to improve their competitive advantage.
What people...
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Learn how to adopt ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective to keep up with the demands of the customer of the future.
Amazon has led the change in customers' expectations on how, when, and where they shop and make their purchasing decisions, while innovators like Netflix, Apple, Sephora, and...
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Make your meetings meaningful and your gatherings glorious!
Are you tired of boring, burdensome, or just bad, time-consuming meetings? If you are, we hear you. We feel your pain. Say good-bye to the soul-crushing and productivity-draining wastes of your precious energy and dollars. In Gatherings for Greatness, you will discover:
• Practical and applicable tips and tools to transform even the most routine group encounters into opportunities...
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This complete summary of the ideas from Julie Bick's book "All I Really Need To Know In Business I Learned At Microsoft" shows that Microsoft is one of the most successful companies in the world, and is often considered to be a shining example of a business that is able to change quickly and effectively to accommodate shifts in the market. The intense, dynamic working environment is filled with highly motivated and hard-working individuals, making...
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This complete summary of the ideas from Tim Burns' book "Enterpreneurship.com" shows that the days of preparing highly detailed, 100-page business plans are over. In the new economy, change is happening constantly. Therefore, a more flexible type of business plan is required which is concise, flexible enough to permit modifications to be made along the way and focused on one key point — how profitability will be achieved. This is the essence of...
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The book is a guide to building a digital institution. This updated edition explains how a growing band of reformers in businesses and governments around the world have helped their organisations pivot to a new way of working, and what lessons others can learn from their experience.
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Comment établir une stratégie efficace pour assurer à son entreprise une rentabilité?
Le marketing des résultats commence, à la racine, par une volonté collective de réussite, de qualité de communication et de service au client. C'est par ce biais que vous pourrez prétendre à la rentabilité. Mais si la rentabilité est aussi un état d'esprit, elle ne se résume pas à cela. Pour être atteints et dépassés, les résultats nécessitent...
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The must-read summary of Gino Wickman and Mark Winter's book: "Rocket Fuel: The One Essential Combination That Will Get You More of What You Want from Your Business".
This complete summary of the ideas from Gino Wickman and Mark Winter's book "Rocket Fuel" shows that the best way to grow a business is by linking a "Visionary" up with an "Integrator". While visionaries can see the future they are aiming for, integrators know how to get there. Companies...
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The must-read summary of Tom Hopkins' book "How to Master the Art of Selling: The Best Book Ever Written on Selling & Salesmanship".
This complete summary of the ideas from Tom Hopkins' book "How To Master The Art of Selling" exposes how the best salesmen employ skills that can be easily understood, learned and applied. Examining every stage of sales and selling, from sales calls to initial meetings, follow-ups and long-term strategies, this useful...
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